No one is building the smart speaker we actually want
The perfect smart speaker for the home is easy to describe, and completely elusive. Ask Verge
readers what they wanted in an Echo or HomePod, and the majority would
likely land on more or less the same features. And after they finished
describing it, and went out to buy it, they would learn that it doesn't
exist. Can someone build us the speaker of our dreams already?
First, let's describe it. The speaker of our dreams
delivers high-quality audio, links with other smart speakers, plays
music from all the major streaming services, can be controlled by voice,
and is relatively affordable. You can get any three of those five in a
smart speaker on the market today, but you'll never be more than 60
percent satisfied.
Amazon's Echo is a relatively affordable
product that you can control with your voice. It plays music from
several big streaming services, including Spotify and Pandora, though
Google Play Music and Apple Music are notable exceptions. But you can't
yet link your Echoes together, and the quality of the sound is passable
at best. I have an Echo in my bedroom, and when I crank up the volume so
I can hear music in the shower, the sound becomes unpleasantly tinny.
Google Home
is affordable at $129, and its voice controls give you access to the
Google Assistant. But it plays fewer streaming services than the Echo,
even as it offers otherwise similar trade-offs. While you can link
multiple devices together, the sound quality is merely decent. Throw in
the fact that it will occasionally bark ads at you, and I'm not sure why you would invite it into your home.
The Sonos family of speakers delivers beautiful,
room-filling sound from every major music service. Link a couple Play:1
speakers together in your living room and the audio is thrillingly good.
After moving into a new place recently, I've spent more than one
afternoon shuffling through tracks on Spotify just to marvel at the
sound quality.
But Sonos has no voice controls — you have to swipe and
tap your choices into an app, which ranges from awkward to unusable. And
because its speakers lack sophisticated microphones, it has no
equivalent to Alexa or Siri, either. Sonos is for music, and that's it.
And it will cost you $200 to buy a single entry-level speaker. The
company says it plans to include microphones and voice assistants in future products, but it just released a $700 speaker that has neither.
When it arrives in December, Apple's HomePod will deliver
the high-quality audio that Apple promised at its Worldwide Developer
Conference, according to colleagues who spent time with it.
You can link HomePods together for more robust sound. And you can
control it with your voice, which gives you access to Siri and all that
Siri does. But when it comes to streaming, HomePod appears to be limited
to Apple Music. And a single pod will cost you $350.
After moving into my new place a few months ago, I was
determined to put a smart speaker in every room of the house. And yet
the more I looked into my options, the more helpless I felt. None of the
speakers on the market do what I want them to do. And it's unclear when
the speakers I do want are coming to market — what they'll cost when
they arrive.
Earlier this month, Sonos put a pair of Play:1 speakers on sale
for $50 off. I thought about the deal every day they were on sale, and
came close to buying them several times. But paying $350 for a pair of
speakers that might feel obsolete in six months seemed like a terrible
bargain. And every time I try to play Spotify through Sonos and fail,
for whatever technical reasons, I feel more anxious about investing in
its products.
If anyone gets it right in the next few years, I suspect
it will be Amazon. The company committed to an open ecosystem, and it's
maniacal about driving prices down. It seems obvious that you will one
day be able to link Echoes together to play music. The only question is
how much — and how quickly — Amazon can improve the quality of the sound
coming out of its speakers.
In the meantime, I'm paralyzed. I know what I want, and I
can't have it. The company to build the smart speaker we want stands to
make huge profits. But to get there, they are going to have to think
differently about the products they have in the pipeline.
Correction, 11:25 a.m.: This article originally said you cannot link multiple Google Home devices together; you can.
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